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Content Management |
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| The telecommunications, entertainment, video and multimedia markets are undergoing comprehensive changes, as a result of convergence. End users have increased expectations with regard to voice and video and data services which providers and carriers must supply to ensure continued success. Efficient management of content being delivered to consumers plays a significant role in today’s market. |
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| Content is in a continuous state of change and telecom operators are constantly looking to create additional revenue streams through the delivery of new services that attract viewers and advertisers. Carriers need to become astute in learning what the customer wants and manage content from creation to distribution and archiving cost effectively. |
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| In today’s competitive market, carriers need to develop unique ways to deliver content that differentiates them from their competitors. They need to keep up with the growing amount of content and increasing number of content providers. Providers need to rapidly launch compelling content and services, understand customer requirements and validate business models for new offerings. |
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| An effective Content Management solution focuses on key elements such as: flexible content presentation, content management, Content delivery, service management, rating and billing, reporting and settlement and customer care. |
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| CRESTEL’s Content Management solution is robust, scalable and specifically designed for management and billing of audio and video content in IPTV, Video-on-Demand, Audio-on- Demand, and Pay TV infrastructure. It supports pre-paid and post-paid billing and can effectively organize and manage audio and video content in the form of content objects, lists and plans. |
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| CRESTEL’s Content Management solution supports the following services: |
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IPTV |
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Pay TV |
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Wireless VAS |
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| CRESTEL Architecture |
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